Zeelo supports a Food Business in attracting and retaining staff in multiple remote industrial sites

The client struggled to recruit and retain staff at rural distribution centers lacking public transportation. Their previous provider failed to meet expectations, lacking technology and efficient management, leading to high costs. Since 2019, Zeelo has supported employee transportation across multiple locations, addressing these issues. By optimizing and centralizing services, Zeelo enhances efficiency, reduces costs, and improves overall employee satisfaction.

67%

Average occupancy

78%

Reduction in cost per rider achieved within one year

+64 NPS

"Excellent" NPS score from client contacts
CHallenge

A food business struggled with recruitment and retention due to remote worksites and inefficient transportation program management

The food business client faced significant issues with recruiting and retaining staff in remote locations for their distribution centers. The current transportation operators lacked technological integration, leading to a heavy workload for site contacts and no clear visibility into the cost per rider. Additionally, managing multiple suppliers across different locations at the company created inefficiencies due to the absence of a centralized process. The client was looking for a solution to enhance and optimize their current transportation programs.

Solution

Implementing a streamlined transportation solution for enhanced efficiency and cost management

Zeelo introduced fixed route services across eight locations with the capability to scale up during peak periods, operating 20 daily routes with 23 vehicles managed by 10 operator partners. Utilizing a full technology stack, Zeelo provided centralized reporting for procurement teams and integrated rider and driver apps. Zeelo's booking platform allowed Avara Foods employees to book and pay for their own tickets across the eight sites, significantly reducing the time spent organizing transport and simplifying payroll deductions. By taking over the existing service as the sole supplier, Zeelo streamlined cost management and centralized operations, enhancing efficiency and minimizing the administrative burdens facilitating the logistics in-house.

Since introducing Zeelo in 2019 we've seen a huge improvement in our bus program and we've saved multiple hours each week thanks to the Zeelo team managing the program on our behalf. We've been really impressed by Zeelo's team and their proactive approach to ensuring we're getting value for money at all times.

Site Contact
Human Resources

Since introducing Zeelo in 2019 we've seen a huge improvement in our bus program and we've saved multiple hours each week thanks to the Zeelo team managing the program on our behalf. We've been really impressed by Zeelo's team and their proactive approach to ensuring we're getting value for money at all times.

Site Contact
Human Resources

Since introducing Zeelo in 2019 we've seen a huge improvement in our bus program and we've saved multiple hours each week thanks to the Zeelo team managing the program on our behalf. We've been really impressed by Zeelo's team and their proactive approach to ensuring we're getting value for money at all times.

Site Contact
Human Resources
Impact

Enhancing recruitment and retention through cost-effective and efficient transportation solutions

The implementation of Zeelo's transportation solution had a significant positive impact on the client. Within a year, Zeelo optimized the commuter program, reducing the cost per rider by 78%. By centralizing transport operations and consolidating management into a single point of contact for six sites nationwide, Zeelo greatly reduced internal overhead. This streamlined approach not only enhanced operational efficiency and reduced costs but also supported improved recruitment and retention at distribution centers by ensuring reliable and efficient transportation for employees.

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